While this has been the case for video game consoles, the same does not hold true for PC games. They're almost always instant "kid hits" and perhaps most importantly, the player-character is guaranteed to become a cultural icon. The playability in such games is usually quite well rounded. The side-scrolling shooter has long been a favorite genre of video gamers around the world for many reasons. No wonder then that many broadcasters and production houses turned to UGV to help them keep pace with audience desires.When a new gaming platform is introduced to the public, the first title customarily released for it is, fittingly, a platform game. Viewing habits became increasingly non-linear, as audiences explored the rich, deep, and varied content catalogues of on-demand streaming providers and social channels. Whilst the need to escape still prevailed during the endless months of lockdown, viewers also began to seek a sense of connection and unique content in the sea of repeats and reruns. Pre-Covid, TV viewing was often associated with unwinding and escapism. The pandemic also created a seismic shift in viewing habits. Even as we approach the end of 2021, Covid has left a legacy of fragmented teams, remote working, time, and financial pressures for both production teams and broadcasters.
The global pandemic left significant gaps in schedules, and all traditional expectations for impactful productions such as big budgets, high production value and complex studio set-ups were impacted.
It’s been seen everywhere - from news channels, documentaries, online shows, branded content, commercials, factual entertainment, and reality TV.īut the last two years have been difficult and eventful for broadcasting and production.
The use of user-generated video (UGV) in TV and film production is certainly not a new phenomenon.
From the blog The wonderful world of UGV and why it offers producers and broadcasters more opportunities to delight audiences than they think
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